The College Dropout" by Kanye West is a landmark album in hip hop history. It challenged the status quo and brought themes like family, self-consciousness, materialism, religion, racism, and higher education into the limelight. There is a broad range of merchandise inspired by this album, including hoodies, sweatshirts, T-shirts, and more. These pieces encapsulate the essence of the album and serve as a tribute to this iconic period in music history.
The bear logo, a key symbol of "The College Dropout" era, has an interesting story behind it. The designer, Sam Hansen, was tasked with creating a logo for the album. Initially, the idea was to include faces of famous college dropouts like Bill Gates and Ross Perot on a shirt. However, Hansen had a different idea after seeing the Dropout photo shoot. Being a Polo fan, he thought of flipping the bear logo commonly seen on Polo items and making it more sporty and collegiate. The final design, created in Adobe Illustrator, featured a bear head with sad eyes, which was eventually adopted as the Dropout logo.
As for the merchandise's rarity, the original "The College Dropout" merch became highly sought after following the album's massive success. The demand for the merch far exceeded Hansen's expectations, with hundreds of orders coming in each day. Despite this, the original merchandise is challenging to find, making it a prized possession for fans.